by admin | Jan 19, 2021 | Social Media
Key Takeaways: – Social community management combines the responsibilities of sales, customer service, PR and even tech teams into one role – Setting them up for success helps you get the most out of your social media presence, by inviting your customers...
by admin | Jan 14, 2021 | Social Media
Key Takeaways: – It always has to start with your brand why, especially when you’re using influencers otherwise you’ll just be another brand lost in the mix of thinning teas and activewear touted by the influencers – Influencers aren’t...
by Tiff Ng | Jan 9, 2021 | Social Impact, Social Media
Key Takeaways: – Unfortunately, even the small actions to ban one guy on the social media platforms does need to be recognised as one small step in making social a better place for public discourse – We should not overlook how much work still needs to be...
by Tiff Ng | Sep 28, 2020 | Social Media
Key Takeaways: – Brands have a lot to learn about social media from Gen Z as not only fluent communicators in digital, but creators of the digital language – Brands need to examine their whole business structure to see how they can put values first –...
by Tiff Ng | Sep 3, 2020 | Social Impact, Social Media
Key Takeaways: – We have been reminded of the power we do have with social media to unite under a cause and feel the weight of worldwide support for an issue. – Social media is a great first step into activism but it is not the final one. We all have to do...
by Tiff Ng | Aug 28, 2020 | Social Media
Social media can feel unavoidable. Once, back in 2010, I took a break from social media – forty days, forty nights, no Facebook, no nothing. And I missed out on so much. It wasn’t just the jokes or the status updates. I missed the fact that a friend had had to move...